When creating a flow, you need to select the traffic source you are working with. In the drop-down list, you will find the following traffic sources:

  • myTarget is an advertising platform by Mail.ru that contains major Russian social networks

  • VK Business is an advertising platform of the social network VK, which has several ad formats, as well as the ability to create targeted advertisements

  • Facebook Ads is an advertising platform of the social network Facebook, which has several ad formats, as well as the ability to create targeted advertisements

  • Google Ads is a PPC advertising service by Google

  • Yandex.Direct is a PPC advertising service by Yandex

  • Yandex.Zen is a content platform for authors, brands and media

  • Native ad networks / Teaser traffic are native ad platforms. Examples of native advertising platforms: LuckyAds, Taboola, Mgid, Nativery, Outbrain, Exoclick

  • News feed is a source of traffic from news showcases. Examples of the news showcases: "Zemlyanka" smart showcase , “Weather sensitivity” smart showcase

  • SEO traffic is the traffic generated by user hits from organic search results.

If your source is not listed, contact your manager or the support team.

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